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Wholesale & trade

Stock the lice brand parents ask for by name

ISpyNits turns a low-margin, low-engagement category into a fast-moving, repeat-purchase favourite — backed by press, accreditations and a product shoppers actively seek out.

Why stock us

A category that moves

Head lice is a recurring, year-round need with high purchase intent — and ISpyNits gives it shelf appeal for the first time.

  • 250+ pharmacies & stores already stock us.
  • Repeat consumable powder & spray = reorders.
  • Year-round demand with back-to-school peaks.
  • Press featured in NZ Doctor, RNZ & more.
The opportunity

Why retailers choose ISpyNits

A premium product with genuine pull-through — not a race-to-the-bottom commodity.

Strong margins

Healthy trade margins on a premium product, not a race-to-the-bottom commodity.

POS & training

Shelf talkers, display units and simple staff training so it sells itself.

Repeat purchase

The Glo-Powder and spray are consumables — customers come back to top up.

Brand demand

Marketing, PR and a loyal parent following send shoppers in asking for us.

Easy to get started

From application to shelf in 4 steps

We make wholesale simple — you sell, we handle the rest.

  1. 1

    Apply

    Fill in the wholesale form below — takes two minutes.

  2. 2

    Get the pack

    We send your line sheet, margins, MOQ and barcodes.

  3. 3

    Order

    Place your first order; we handle fulfilment & POS.

  4. 4

    Sell & reorder

    Get listed on our stockist finder and watch it move.

Wholesale application

Apply for a trade account

Tell us about your store and we'll send your wholesale pack and pricing within one business day.

Questions before you apply?

Talk to our trade team

Chat to us about pricing, POS support or distribution across NZ & Australia — we're happy to help before you commit.

Contact the trade team